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One of the best ways for you to sell a product or service IS Viral Marketing. It's one of the best ways to make a lot of sales. The way that viral marketing works now you don't need to have a big list, or a lot of money to put into advertising but you can still make a huge impact. First let's see exactly what viral marketing is. It can be word-of-mouth delivered or enhanced by the network effects of the Internet. Viral marketing is a marketing technique that facilitates and encourages people to share a marketing message voluntarily. Viral promotions may take the form of video clips, interactive Flash games, advergames, images, or even text messages. Viral Marketing is just a way of getting a bunch of people to tell other people about something you've created to build a buzz about your product or service. Then they share it witht other people, it builds social proof and that's a very well implied endorsement when you send something to someone else. Sometimes you get lucky and the more it's passed around the more it takes on a life of its own. A perfect example is the "Free Hugs" video on YouTube. It has been viewed by millions of people. It was responsible for launching their singing career even though that was not the original intention. That video and the story behind it went viral and caught the attention and the hearts of people all over the world. Well you might not be able to pull off a viral marketing campaign that does as well as their video, but you have to take a little time researching your market and your target audience and think outside the box, create a very successful viral marketing campaign of your own. There a many thing's things can go viral? How about videos. Take a look at most of the gurus in the Internet Marketing field right now, you'll see they're all using videos on their website promote their launches and create marketing campaigns that go viral. However, if you don't have the desire to do videos, you can go with a Special Report or even Podcasts, they are white papers, all these have the ability to go viral and get a lot of people very interested in what you have to say and sell. In order to have a successful viral marketing campaign, it's very important that you find the right mix of media, marketing and audience. Make sure that your target audience is going to be interested in what you have to say, the way you're saying it and how you're bringing it to their attention. If you get these three things right, chances are, you'll have a winner on your hands, and your next marketing campaign will go viral too. © Roy Bartell, All rights reserved. Want To Make Passive Income While You Sleep? Discover How You Can Now Quickly Create Your Own Branded Cash Producing Viral Ebooks With Just A Few Clicks That Spread All Over The Web http://www.RBar67.com/viralebook.htm Submitted on 08/26/2008 |