Lead Generating System - 7 Reasons MLM Business Leaders Should Make it a Part of the Enrollment Package

by Gerard Thomas

In spite of all the detailed expert training, MLM business leaders still have to accept the laws of averages. Only 3 of every 10 reps enrolled will execute the plan and do anything. And of the 3, only 1 will still be around after six months.

Though it is possible to build a successful business even with those averages, think about how much more would be accomplished if you could increase those averages by even a small fraction.

It is seldom that a system is developed that can address most of the major issues in network marketing, but a lead generating system can do just that. The reason is most lead generating systems are built on the formula of attraction marketing which was developed by a Network Marketer for Network Marketers.

A lead system is so effective of a marketing tool many MLM business leaders are integrating it into their enrollment package. This way you don't have to sell new enrollees on the benefits they are automatically plugged into a system that will drive their success.

A lead generating system is promoted on the front end of their business to attract leads and funnel them into their new business opportunity. A system can be tailored to your business to train new reps how to use internet social networking resources that many are already using, to attract leads.

There are a lot reasons to adopt a leads system as part of your training program and include it as part of your enrollment package. These are just a few of the benefits:

1. Quality Leads - Leads systems are completely automated with Squeeze pages, lead tracking systems, and auto responders. New reps could literally generate 100's of quality leads per day without having to make one phone call.

2. Internet Monetizing - You can generate substantial income from self liquidating offers (SLO), which are generic products such as e-books and videos. These can be purchased and downloaded without any effort on your part and you automatically get paid a bonus. Income is also generated through affiliate programs for top of the line marketing tools, as well as residuals from membership fees.

3. Enhance your Companies Online Products - Many companies provide distributors with a replicated website with details about the company, products, and compensation plan. A lead system will also capture information of people that visit the site and do not enroll and list them as potential customers and possible new enrollees in the future.

4. Automated Training System- Your team will have access to and extensive video library of effective internet marketing training. They can learn to use paid and free marketing methods. They will learn how to present themselves online as leaders and properly promote their business without spamming or annoying others. There are also hours of recorded webinars of interviews with some of the most successful people in the industry of multilevel marketing.

5. Expanded Marketing Area - Your team learns to market beyond their local area and reach far more prospects than traditional off line marketing ever will. They can attract people from wherever in the world your products and service are available.

6. Accelerated Growth - A Lead generating system will provide each of your distributors with a continuous flow of leads to facilitate fast growth of their downline. And since only 3% of marketers are successful, they can target the other 97% and offer a successful business alternative with a system.

7. Reduced Attrition - Since a lead system can be duplicated every representative will be able to experience the same benefits mentioned here, which addresses the major causes of attrition which are the lack of leads, training, and money.

You have business opportunity that can help change lives. With a lead generating system you will be able to provide a total packaged turn key system to help every new enrollee start on the road to success.

© Gerard Thomas, All rights reserved.
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Submitted on January 6, 2010